Before you can ever begin to sell your clinical trial services to any sponsor, CRO or otherwise, you have to buy into it yourself. With this in mind, an important key is what marketing professionals refer to as a “unique selling proposition”. This is a concept relatively underused in site development. Unless you can [...]
Business success in clinical research is elusive. Like all business, including clinical research, to be successful or to be able to provide the service you hoped for, it is important to ensure viability and sustainability of your enterprise first. By this, I mean quite simple things, such as being able to assure your team [...]
Recently we attended an Investigators Meeting for one of our studies for Complex Regional Pain Syndrome. This was a great opportunity to meet up with other Investigators, Study Coordinators and Company Representatives to ensure the best delivery of the trial to our communities.
When you work hard its nice to have a bit of fun in between so the Genesis team went to Nagisa Japanese restaurant for a meal, a laugh and a good time.
It is great to welcome Dr Danielle Santarelli, finally as officially part of the Genesis team! With a background in biotechnology and a PhD in molecular neurobiology, Danielle is helping Genesis to undertake valuable research, design clinical studies and produce insightful publications for our clients and trial participants like. Welcome aboard! [...]
We’re excited to announce that our new and refreshed Genesis website is live. The updated site illustrates the focus we has on further establishing our clinical trial recruitment services as the premier recruitment strategy for research in both Australia and New Zealand. You will notice that we have split our site content into two [...]
One of the most obvious differences between pharma and device studies is the presence and involvement of the device specialist or biomedical engineer or device programmer. These sponsor delegates play an exceedingly crucial role within the study and may be responsible for, amongst other things.: Ensuring optimal device function Responding to device deficiencies Collection [...]
The differences between pharmaceutical and medical devices studies at a site are often no more pronounced than in the care and ongoing management of clinical trial participants themselves. The entire participant journey, from recruitment to trial conduct and even post trial support and follow up is influenced significantly by the investigation or application of [...]
Often the clinical trial question of significance chosen within a pain research project is a variation of: The introduction or application of X reduces the mean overall pain in patients with Y (and improves quality of life) To answer this and similar pain research questions there are a diverse range of both distinct and [...]
The purpose of a Project Management Plan (PMP) in business is to define the scope, outline responsibilities and provide guidance on a specific project, task or undertaking with the actual ‘plan’ being a formal document that has been approved for use to direct both project execution and project control. If we look at each [...]